We Aspire is an Independent Label exploring the intersection of storytelling, creative expression, accountability, and community at its core.
Role
As Co-Founder and Creative Director, I was tasked to develop a campaign for the release of our first merchandise line of Summer 2021. This entailed designing merch, coordinating with a local embroidery & screen printing shop, scouting models, connecting with the incredible Photographer, Oliver Owen, crafting a social media campaign and building the user checkout flow (product display page).
Responsibilities
Art Direction
Apparel Design
Budgeting
Creative Direction
Graphic Design
Print Packaging
Project Management
Web Design
Talent Scouting
Contributers
Alex Tollis
Oliver Owen
Amanda Sinishtaj
Solomon Gaut
